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Topics and insights about great website design and local marketing.

Discover how chasing trends can harm your business and learn smart strategies to stay true to your b
By Craig Morrell December 22, 2025
Discover how chasing trends can harm your business and learn smart strategies to stay true to your brand while navigating trends effectively.
Man frustrated by cluttered website vs woman pleased by simple website.
By Craig Morrell December 17, 2025
Discover 6 common homepage mistakes that confuse visitors and kill conversions. Learn how to optimize your website to boost engagement and sales.
A shopkeeper in an apron shakes hands with a smiling customer at the counter. A
By Craig Morrell December 6, 2025
Discover how combining micro-stories and micro-interactions can transform your small business's customer engagement and create lasting brand connections. Get started today!
A cozy shop interior decorated for Christmas. Garlands, lights, gifts, and merchandise. Wooden tables, doors, and shelves.
By Craig Morrell December 1, 2025
Get your small business ready for the holidays with tips on planning, promotions, customer experience, and boosting sales for a profitable season.
Man with glasses looking at two laptops on a desk; website designs displayed, paperwork scattered.
By Craig Morrell November 21, 2025
Learn how digital decluttering improves your online presence, builds trust, and boosts sales for your small business with these simple, actionable tips.
Two men smiling, one holding phone displaying Google with five stars, in a shop setting.
By Craig Morrell November 18, 2025
Learn how to get more Google reviews naturally with these simple tips. Build your online reputation without sounding pushy or desperate.
Brand colors, typography, and texture swatches in beige, brown, and green.
By Craig Morrell November 13, 2025
Learn how to rebrand your small business on a budget with simple, cost-effective updates to refresh your brand without starting from scratch.
Laptop showing Facebook ad for sneakers, with
By Craig Morrell November 10, 2025
Learn how A/B testing can optimize your Facebook ads, save money, and boost results by finding what works best for your small business marketing strategy.
Man working on laptop, viewing a website with buttons, in a home office setting.
By Craig Morrell November 5, 2025
Learn how micro-interactions can boost your small business website by improving user experience, engagement, and trust. Discover practical tips today!
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